UX ARCHITECT

I bring innovation through user-centred design thinking

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Ather Nawaz

Experienced UX Architect.
12+ years of experience.
UX Strategist and Educator.

My Design Belief

#1 – Design enablement through vision and strategy

I believe in design enablement through vision and strategy. It is important to identify goals and a roadmap to achieve those goals.

#2 – Balancing users and business

I believe in the advocacy of users, however constantly reflecting on business values through the process of development.

#3 – Understand the problem

I believe that spending more time on understanding the problem  saves lots of time, and gives a better solution.

#4 – Designing for humans

All the solutions are solving human problems. I believe that we need to keep that in mind when we are designing any solution

#5 – Designing with purpose

I believe in designing with purpose. In the core of any solution is a purpose which the solution fulfils

Design Thinking

Thinking like a designer can transform the way organizations develop products, services, processes, and strategy. This approach, which is known as design thinking, brings together what is desirable from a human point of view with what is technologically feasible and economically viable.

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Ather Nawaz

About Me

I am passionate about digital experiences, and I have primarily delivered experiences for business applications, and also for the end-user application. I believe in design enablement through vision and strategy. I believe in the advocacy of users, however constantly reflecting on business values through the process of development. I value shipping over anything else and believe in the values of transparency and authenticity.

Passion is everything

If you don't enjoy what you are doing - move. You are not a tree. One way to inspire yourself is to be surrounded by motivated people who enjoy what they do.

Keep the Learning mode ON

Learn new knowledge and always challenge yourself with something new. I value building capabilities through learning and training.

Embrace creativity

I believe that all humans are born creative. Find your niche. It's a matter of putting focus and training your brain to different activities. It could be making family videos, putting hinna on hands, or becoming a yoga teacher.

Transparency and authenticity

I value transparency and authenticity of processes and communication.  Being open about challenges, opportunities he